She has 17 years of experience in marketing. Author in trade magazines Marketer+, New Marketing and speaker at conferences (Mobile Trends, EastMedia, SemKRK. Co-author of the first book in Poland "Neurocopywriting", publisher: Marketer+. Certified brand strategist.

It helps create messages that go straight to the brain. This makes companies easier to recognize, faster to choose, more attractive to customers. She specializes in creating brand strategies and neurocommunications. She has worked with brands such as Continental, Nutella, Wawel Castle, Multikino, O bag, Woman in Technology Foundation. Lecturer. She teaches brand strategy and the author's faculty "Neurocopywriting" at the Pontifical University.

She trains marketing, sales teams in neurocommunication and "digital detox" - how to reclaim your brain (in the world of the Internet) and increase efficiency in life and work. She is an author of brand strategies. She knows how to build strong, distinctive brands that customers trust and choose. Her training courses are described as "world-class" and "deadly concrete."

In his work he uses knowledge of the brain and behavioral errors. He believes that marketing should bring sales to the company, not just a (good) image.